Concept Description Specialist

• Jobb-id: R0011751-2

• Datum inlagd: 14/05/2025

At IKEA, we do things a little different. We think differently, act differently, and work differently as well. We like to break things. Like rules. And then make things. Like music-playing lamps. And beds disguised as sofas. Even plantballs that help us look after our planet. It’s all part of our vision - to create a better everyday life for the many. And it’s been keeping our co-workers going for over 75 years. By 2030, we hope to help millions more look forward to going home. Maybe you can help us?

About the area

Core Business Retail Concept is assigned to protect, expand, and develop the IKEA Concept and the IKEA Brand in existing and new markets globally. This includes sharing IKEA knowledge and learning across the entire franchise system.

Within Retail Concept, the Concept Description team has the core responsibility to describe the IKEA Concept and keep it up-to-date, relevant and accessible for all 220,000 IKEA co-workers. We do this to enable co-workers to understand and successfully implement the IKEA Concept consistently across all IKEA customer meeting points (stores and digital touch-points) in all IKEA markets.

We’re looking at new ways of producing, sharing, and boosting content. This requires us to develop our content offer and next level experiences which we can scale effectively.

About the job

As a Concept Description Specialist, you are responsible for leading content owners through our processes to deliver up-to-date, easily accessible and high-quality IKEA Concept content which has impact across IKEA. You will define and develop content topics in collaboration with partners and in line with our conceptual framework. You will build and maintain strong working relationships across IKEA organisations.

Together with colleagues in the team and related partners you will contribute to developing and designing the future content experience.

About you

You have five plus years of retail experience and a good understanding of retail concept. You’re a self-starter who can lead and co-create with others and work independently to develop great content experiences. You have excellent communication skills with the ability to create engagement and make complex tasks understood and actionable. You have knowledge and experience of working with insights and can put them to practical use.

To be successful in this role, the following knowledge, skills, and experiences would be valuable:

• You have experience in leading processes and activities end to end.
• Ability to lead, inspire and co-create with others. 
• Excellent at building networks and relationships with partners and stakeholders. 
• In-depth understanding and experience of working with retail concepts and changing customer needs. 
• Knowledge of digital content development processes. 
• An awareness and understanding of how AI can assist with the development/production of content. 
• Independent, self-motivated and a strong team player, who’s also capable of flying solo. 
• Confident in leading workshops and training sessions. 
• Advanced English proficiency, both written and spoken.

We are looking for people with passion, knowledge and skills to get things done. If you want to be a part of bringing the IKEA Concept to life for our many co-workers around the world, we’re interested in you.


More Information


This role is full-time (40-hours per week) and based in Malmö, Sweden or Delft, the Netherlands. This role sits in the Concept Description assignment, based in Retail Experience, Core Business Retail Concept, and is reporting to Concept Description Manager, Timothy Hoad.

Please send us your CV and letter of motivation (in English) by the 28th of May 2025 and tell us why you would be a good match for this position.

At IKEA, we are looking for people who believe everyone deserves a seat at the table. You’re welcome no matter where you come from, what you believe, and what you look like. We don’t even care how you have furnished your home. We’re interested in you simply because you’re you. Even if your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. We believe that people’s different perspectives, backgrounds, and personalities make us better at understanding our customers dreams and needs. At IKEA, we’re all on the same project.

If you have a special need that requires accommodation in the recruitment process, just let us know. 

På IKEA gillar vi människor som tycker om att utmana saker och ting. Tillsammans hittar vi bättre sätt att göra saker bättre för andra.