Talented Media Lead to Exiting Company

Want to help us erase boredom? We’re looking for talented marketer to help us build the best player experience there is..

What are we looking for?

Casumo continues to grow, and the marketing team, headquartered in Malta, is looking for a talented Media Lead with corporate experience purchasing media for multiple locations. This is a key position within Casumo and reports to the Chief Marketing Officer. The Media Lead will assume full responsibility for the development of media strategies and building awareness for Casumo internationally. The main responsibility of the Media Lead is for the continuous building and strengthening of the Casumo brand in each local market. He or she will be in charge of media for all international markets with the help of multiple creative agency partners. The overall objective of Casumo is to become the #1 brand on the minds of the consumers in all current and future markets.

The job:

• Responsible for developing media strategies, media buying and planning initiatives.
• Devising plans for media buying, placing ads, and ensuring ad buying stays within budget.
• Manage the media agencies on all markets, ensuring their activities bring added value to the branding and advertising program.
• Lead the strategic direction and media planning for Casumo to deliver the appropriate brand equity and behaviour metrics.
• Providing strategy and giving direction and support to the media agency.
• Optimize media channel including radio, TV, digital, etc.
• Coordinate launch of media campaigns with the Brand Lead.
• Monitor and optimize effectiveness of campaigns.
• Negotiate rates with media sales companies to obtain most competitive prices.

Skills and experience required:

• University degree, preferably with a major in Advertising or Marketing.
• Fluent English in speech and writing.
• Min of 5 + years of advertising experience – on Client side.
• Min of 5 + years of experience in all forms of ATL media including digital, radio, TV, etc.
• Having both agency and client-side experience is a plus.
• Must be proficient in understanding customer buyer behaviours, tendencies, as well as all areas of marketing channels and messaging.
• Experience of purchasing media for multiple locations.
• Experience working with large media budgets.
• Numerate and able to analyse and prepare strategic plans.
• Strength in MS PowerPoint presentation creation, and MS Excel modelling.

Who you are: - Focused on delivering results. - Strong strategic planning and ability to analyze results and make recommendations. - Excellent communication and presentation skills. - Excellent negotiation skills. - Passionate and driven. - Functions well under pressure and time constraints. - Enjoy working in a multicultural environment. - Be able to work collaboratively with internal and external stakeholders. - Ability to travel.

We are looking for a person that has a passion for communications that drive impact. You must be self-motivated, a strong influencer, the ability to adapt to a changing working environment, humble and full of energy and ideas. You are flexible with an entrepreneurial spirit. Want to know what is going on in the Casumo universe? Join our team!

Welcome with your application today

Please apply at www.novarepropell.se. If you have any questions regarding the position, please contact Maria Becker, maria.becker@novarepropell.se, 076 133 64 85.

Casumo as a company is a technology company set up in 2012, Casumo as a product is a recognized and award winning online casino. Casumo as a concept though, is literally a whole new universe. We are not working with casino, we are working with changing what the common perception of casino is. Through design, technology & innovation we aim to disrupt a young, but in many ways immature industry by ignoring preconceptions and rules. Casumo.com is a casino designed from the ground up to make people smile. To discover more, please visit www.casumo.com.

Casumo is a young company who is experiencing fast growth and is characterized by transparency, humbleness and an entrepreneurial style of culture. We are a flat organization which means we desist from unnecessary titles. For many of the motivated and dedicated employees, employment at Casumo is regarded as a way of living and texpressing pride and passion for the work they do. The modus operandi for the company is fast decisions, informal work style, and speed.