Digital Marketing Manager

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns targeting patients across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will be working within Patient Marketing and closely with customer projects as well as with vendors to launch campaigns on time and on budget. You enjoy working in an innovative and international environment and are an energetic and creative individual with a positive can-do attitude. 

Main responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence across all digital channels
• Report on performance of all campaigns, and assess against goals (ROI and KPIs)
• Optimize spend and performance based on identifying trends and insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Enhance end-to-end user experience across channels and customer touch points
• Optimize conversion points and user funnels
• Evaluate emerging technologies and recommend adoption where appropriate

What we are looking for:

• Proven 5 years working experience in digital marketing – B2B and B2C
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in profiling, targeting and devising digital campaigns that engage, inform and motivate targeted audiences
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking

  About Trialbee

Trialbee is a world leader in the digitalization of clinical research, partnering with pharmaceutical companies and CROs to provide an end-to-end clinical technology platform to improve clinical trial implementation. Founded in 2010, the company has consistently been recognized for its best-in-class technology platform enabling accelerated patient matching and engagement.

 If you are interested in this position, please send us your CV and cover letter through careers.trialbee.com before June 28, 2018! We are reviewing applications as they come in, and we might hire for the position before the end date.

Any questions? Email (or call) HR Assistant Lilja Kurppa: lilja.kurppa@trialbee.com  +46-(0)76-12 00 003

Trialbee is a dynamic software company with a single purpose of accelerating clinical research. We provide innovative software solutions that optimize the clinical trial process by enabling all stakeholders to easily communicate and collaborate on a joint platform.