Brand & Content Marketing Manager to HBO Max

About the Role

Reporting to the Nordic Brand Marketing Director in the Nordics this role is responsible for driving and executing best in class marketing campaigns and activities for Sweden market reinforcing and positioning HBO Max as the best streaming service in the Swedish market. The role will drive both brand and content campaigns using a blend of the latest marketing tools as well as a strong local market and industry knowledge. The role will work closely with local media, agencies and partners, as well as cooperating closely with the other teams and lead the integrated marketing approach. Involving in cross-regional projects on the Nordic and Europe level.

About responsibilities

• Responsible for all Swedish ATL Campaigns overlooking both the production (new creatives and localizations) and the media strategy and planning.
• Responsible for the growth and development of the Brand KPI:s in Sweden.
• Manage and evaluate the performance of all brand marketing campaigns, assess against business goals (ROI and brand KPIs), and constantly optimize performance.
• Monitor marketing trends and always seek for innovative high-quality marketing opportunities within the Swedish market.
• Main point of contact for the Swedish media agency and working closely with the Customer Acquisition, Social media, Trade Marketing, Distribution and PR teams on a Nordic and Europe level to develop and implement integrated campaigns.

About you

We believe that you have;

• Demonstrated experience in a similar role
• Working experience in marketing management from international b2c brand, online and subscription business preferred.
• Experience managing media marketing campaigns and media agencies
• Ability to self-organize multiple tasks well and to complete them on time with a strong focus on quantitative results.
• Strong ownership and must be able to solve problems and deliver result in a fast-pace, dynamic environment with shifting focus and priorities.
• Proven record of excellent creative development.
• Strong analytical and strategic skills.
• Good creativity and judgment: Able to identify and evaluate potential risks/obstacles with minimal assistance and determine corrective action.
• Fluent in English and Swedish

Other

Some travel in EU needed

Interested?
Does this sound like the perfect next step for you? Great! Welcome with your application! We look forward to hear from you!

If you want more information or have questions about the role, please contact Sofie Garpered, Talent Acquisition Specialist, at sg@kimm.se or Eva Erlandsson, Consultant Manager, at ee@kimm.se

Selection takes place on an ongoing basis and the position may be filled before the last application date.

Are you curious to know more about what it is like to work as a consultant with us, read more here. We want our employees at KiMM & Wise Professionals to have the most fun time in their careers and this of course also applies to you as a hired consultant. We care that you feel part of the gang and we are happy to tell you more about that during the process.