Driven och kreativ Brand Lead till spännande företag

Want to help us erase boredom? We’re looking for talented marketer to help us build the best player experience there is.

What are we looking for?

Casumo continues to grow, and the marketing team, headquartered in Malta, is looking for a talented and creative Brand Lead. This is a key position within Casumo and reports to the Chief Marketing Officer. The Brand Lead will assume full responsibility for the development of brand strategies and building initiatives for Casumo internationally.

The main responsibility of the Brand Lead is to continuous build and strength the Casumo brand in each local market. He or she will develop a creative and actionable brand strategy for the international markets with help of multiple creative agencies partners. The overall objective for Casumo is to become the #1 brand in the minds of the consumers in all current and future markets.

The job:

• In line with business, strategies and priorities set up and communicate annual brand plan, including ATL & BTL activities for all markets.
• Full budgetary responsibilities for ensuring promotional campaigns are within agreed spending limits.
• Work closely with top advertising and media agencies to develop and implement successful marketing communication campaigns.
• A deep understanding of social media platforms, executions, and paid tactics—driving business and brand building.
• Execute promotional campaigns professionally and efficiently utilising the full marketing mix.
• Ensure communication, PR, design & media agencies deliver creative excellence, the highest level of service and strong cost control.
• Allocating spend in line with commercial and brand priorities.
• Experience in executing campaigns in a local market in order to maximize ROI (Return on Investment).

Skills and experience required:

• University degree, preferably with a major in Marketing.
• Fluent English in speech and writing.
• 3 - 5 years of experience from brand strategy/planning, briefing/managing advertising and media agencies and executing branded consumer campaigns with a strong track record of digital activation.
• Consumer understanding.
• Numerate and able to analyse and prepare strategic plans.
• Strength in MS PowerPoint presentation creation, and MS Excel modelling.

Who you are:

• Be focused on delivering results and possess a passion for brand-building.
• Excellent communication and presentation skills.
• Hands-on with an understanding for “need for speed” together with a decision-making ability.
• Passionate and driven.
• Excellent communicator with the ability to persuade, negotiate and sell.
• Functions well under pressure and time constraints.
• Humble and Positive action oriented.
• Enjoy working in a multicultural environment.
• A strong influencer and able to work collaboratively with internal and external stakeholders.
• Ability to travel.

We are looking for a person that, in addition to excellent result within marketing, also is self-motivated and creative, able to adapt to a changing working environment, humble and full of energy and ideas. You are flexible with an entrepreneurial spirit. Want to know what is going on in the Casumo universe? Join our team!

Welcome with your application today If you have any questions regarding the position, please contact Maria Becker, maria.becker@novarepropell.se, 076 133 64 85.

Casumo as a company is a technology company set up in 2012, Casumo as a product is a recognized and award winning online casino. Casumo as a concept though, is literally a whole new universe. We are not working with casino, we are working with changing what the common perception of casino is. Through design, technology & innovation we aim to disrupt a young, but in many ways immature industry by ignoring preconceptions and rules. Casumo.com is a casino designed from the ground up to make people smile. To discover more, please visit www.casumo.com.

Casumo is a young company who is experiencing fast growth and is characterized by transparency, humbleness and an entrepreneurial style of culture. We are a flat organization which means we desist from unnecessary titles. For many of the motivated and dedicated employees, employment at Casumo is regarded as a way of living and texpressing pride and passion for the work they do. The modus operandi for the company is fast decisions, informal work style, and speed.