Introduction

Yggdrasil is further expanding our Marketing Team with a Brand Strategist, ready to take our brand portfolio to the next level. Joining our awesome Stockholm Studio, you will own the Yggdrasil brand, one of the hottest names in the online casino market with a quality of product that is known throughout the industry.

Engaging the with high level business objectives, you will define and implement marketing strategies and concepts to support the company objectives and bringing all the exciting stories and people of our great brand to life on a world stage. You are a big picture thinker, a great storyteller and a driver of brand insights. You constantly look for opportunities and prospects to improve our brand. We are looking for a leader to inspire and develop our brand team, establish goals, execute with excellence and create accountability for results. As Brand Strategist, you should know our different customer needs and how we can help them by communicating the value of our diverse product offerings.

About the job

Objectives

You will create, align and secure consistency in all our branding efforts across all departments, channels and products
Develop branding strategy and plan through analysis of current brand design, market data and trends
Keep track of ongoing key trends in the igaming market and possess the ability to research the market and gain suitable data for further development of the brand
Knowledge sharing of key branding trends and insights with other marketing verticals and key company stakeholders
Manage branding related elements of SEO, web development, graphic design, social media, events, merchandising etc.
Responsible for our corporate brand and sub-brands (SENSE 2.0+, REDUX) and to constantly look for ways to further enhance the branding of our promotional tools (BOOST and BRAG)
Create and execute brand frameworks and brand guidelines for other marketing verticals such as employer branding, events and merchandise
Collaborate with brand agency in developing our positioning, branding strategy, corporate identity, brand elements and tone, brand value messaging etc.
People management of 1-2 team members

Key skills

Preferable work experience as a brand strategist or brand communicator with hands-on experience from brand design, digital, and communication
Be forward-thinking to anticipate future trends and create success for our products
Excellent project management skills
Past experience managing marketing budgets
Result-driven, have exceptionally good communication skills both in written and verbal form
Be able to demonstrate multitasking, highly organized with strong time management skills
Excellent spoken and written language skills in English

Nice to have

Be detail oriented, and familiar with statistics and research analysis
Ability to manage small teams of people and influence senior staff
Preferably a degree in business or marketing

WE ARE THE CREATORS, THE INNOVATORS, THE GAME CHANGERS, DRIVEN BY OUR PASSION FOR DEVELOPING OUTSTANDING GAMES. WE ARE YGGDRASIL.

By someone at your company perhaps

Career opportunities
Competent and fun colleagues
Responsibility
Great view
Market salary
Flextime

Om företaget

Yggdrasil Gaming is a provider of superior online and mobile casino games. As an established underdog among giants, we have emerged as one of the industry's most respected and acclaimed suppliers, providing games for some of the world's biggest operators.